Online Advertising

YOUR ONLINE ADVERTISING ADVANTAGE
Important information that can impact your business success immediately!

ACCELERATE THE RETURN ON YOUR INVESTMENT!
Invest in affordable, effective, real estate advertising to the South Florida market. Target, reach and engage the right audience at the right time to communicate effectively and efficiently using the web. Deliver your message to an enormous online audience of those planning to buy a new home in South Florida and convert your prospects to customers — before you even meet.

• The more links you create from high quality, relevant sites to your web site, the better your chances of high ranking organic search results in the search engines.
• 25.0 percent of visits to real estate sites originate directly from other real estate sites
• 22.1 percent from search engines
• 8.1 percent from Web e-mail services

• 32.2 percent of visitors will depart directly to another real estate site
• 5.5 percent to a search engine
• 4.8 percent to an online bank or financial institution
• 4.9 percent will go to a portal home page

(Hitwise June 2005)

EXCLUSIVE OFFER
Free bonus for print advertisers only!
Drive online audience to your web site — stimulate direct response. As an advertiser in Map Guide for New Homes & Condos, you receive a FREE online profile in this web site.

LIMITED TIME OFFER
ONLINE IMPACT IS IMPORTANT! Act now — Ask your representative to upgrade you when you sign your print advertising agreement. You still get your free online profile, but take advantage of these simple, rock-bottom rates to add a banner or online advertorial:

• Full year of exposure.
• Banners appear on a Run of Site basis — every page within the site, including the Home Page, at no extra charge.
• Rotating position means the banner positions are shared between advertisers — the banners appear in random rotation throughout the website
• Banner material and positions:
      120 x 240 - Left rail - all pages except home
      468 x 60 Bottom all pages including home
      Animated jpg or gif and static banners — maximum file size of 12kb.
      Flash banners max file size of 18 kb. Please embed the target URL
      in flash file.

• Full year of exposure.
• Approximately 650 word story showcasing your business in the editorial section of the website!
• Includes web links, e-mail, contact information and four images.
• Advertiser supplies content — we will edit and send you a proof.

For more information and inquiries, please contact us.